OPINI: Tentang Media Online

Drs Paulus Adrian SembelDrs Paulus Adrian Sembel

(Oleh: Paulus Adrian Sembel)
BEBERAPA kalangan saat ini menilai bahwa media online hanya sekedar pelengkap informasi, gagah-gagahan bahkan ada yang ekstrim menyatakan bahwa media online tidak penting, kurang jelas, dan lain sebagainya.

Namun ini sebenarnya pandangan yang salah bagi orang yang tidak 'melek informasi'. Era sekarang adalah era "masyarakat informasi" dan jauh sejak dulu kala (tahun 1944) pakar komunikasi/informasi Mc Luhan sudah memperkenalkan konsep tentang 'information is commodity' dimana informasi merupakan salah satu kebutuhan selain 9 kebutuhan pokok manusia.

Nah sehubungan dengan informasi, media-media online justru sangat efektif saat ini, sebab bisa mengunjungi atau dikujungi ribuan orang dalam jangka waktu yang tidak lama. Selain itu, media online juga punya keunggulan dibandingkan media lainnya, karena media online yang tidak dibatasi oleh ruang dan waktu. Kapan saja bisa diakses dimanapun dan dalam situasi apapun termasuk hari-hari libur dimana media lain secara teknis tidak bisa menjangkaunya.

Saya sendiri setiap harinya mengirim pesan (broadcast) baik lewat email, BlackBerry Massenger (BBM), Facebokk, Twitter, grup-grup, dan lainnya hampir 98 persen berasal dari informasi-informasi yang saya dapati dari internet/media online. Kedepannya, informasi yang disajikan media online pasti semakin dicari orang dan ini merupakan bagian dari trend teknologi informasi yang saat ini terus meningkat.

Pada kesimpulannya saya berpendapat bahwa media online bagian dari hidup saya, karena manusia yang tidak butuh informasi tidak seutuhnya disebut sebagai manusia dalam lingkup hidup bermasyarakat.(**)

Penulis adalah Ketua Komisi A DPRD Tomohon, mantan pegiat LSM/aktivis garis keras nasional, Dosen jurnalistik/media komunikasi massa dan informasi

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